Survey: Half of Americans use subtitles when watching TV

Do you rely on subtitles while watching TV shows and movies to enhance your understanding of the storyline or to better comprehend accents? If so, you’re not alone.


A recent survey found that approximately half of Americans regularly use subtitles when consuming entertainment, with this trend being more prevalent among younger demographics who are more likely to activate closed captions.

According to a May survey conducted by Preply, which questioned 1,265 Americans across different age groups about their entertainment preferences, it was revealed that individuals from Generation Z, typically born between 1997 and 2012, were notably more inclined (70%) to frequently use subtitles compared to older demographics.


Millennials, born between 1981 and 1996, also showed a higher likelihood (53%) of utilizing subtitles than the average respondent. Conversely, older generations such as Generation X and Baby Boomers were the least likely to use subtitles regularly.

Written by Telha

Leave a Reply

Your email address will not be published. Required fields are marked *